Privacy Policy

1. Who We Are

TrustLoop Digital Pty Ltd operates the AI Readiness Calculator and related services at trustloop.digital. We provide data strategy, AI readiness assessment, and advisory services to organisations across Australia.

Our contact details:
Email: info@trustloop.digital
Website: trustloop.digital

2. What Personal Information We Collect

We may collect the following personal information:

• Identity information: full name, job title, persona/role type
• Contact information: email address, company name
• Assessment data: your responses to the AI Readiness Calculator, industry, experience level, and the scores generated from your responses
• Technical information: IP address, browser type and version, pages visited, and timestamps — collected automatically when you use our services

We collect personal information only by lawful and fair means, and not in an unreasonably intrusive way. Where possible, we give you the option of not identifying yourself or of using a pseudonym.

3. How We Collect Personal Information

We collect personal information:

• Directly from you when you complete the AI Readiness Calculator, submit a contact form, or email us
• Automatically through server logs and standard web analytics when you visit our website
• Via cookies and similar technologies (see Section 9)

4. Why We Collect and Use Your Information

We collect and use personal information to:

• Deliver and improve the AI Readiness Calculator and related services
• Generate and share your personalised results and shareable results link
• Respond to enquiries and arrange 1:1 consultations you have requested
• Send you product updates, news, or early access opportunities (only where you have opted in or where we have a legitimate interest to do so)
• Comply with legal and regulatory obligations
• Prevent fraud, spam, and abuse

We will not use your personal information for a purpose other than the primary purpose for which it was collected unless you have consented, or we are required or authorised by law to do so.

5. Disclosure of Personal Information

We do not sell, rent, or trade your personal information to third parties.

We may disclose your personal information to:

• Service providers who assist us in operating our platform (e.g. web hosting, email delivery) — these parties are bound by confidentiality obligations and may not use your data for their own purposes
• Professional advisors (e.g. lawyers, accountants) where necessary
• Regulatory or law enforcement bodies where required by law

Some of our service providers may be located outside Australia. Where this occurs, we take reasonable steps to ensure those overseas recipients handle your information in accordance with the APPs.

6. Storage and Security of Personal Information

We store personal information on secured servers, using industry-standard safeguards including encryption in transit (HTTPS/TLS), access controls, and regular security reviews.

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Assessment session data is retained for up to 24 months from the date of last activity, after which it is deleted or de-identified.

While we take reasonable steps to protect your information, no method of transmission over the internet is completely secure. You provide information at your own risk.

7. Your Rights — Accessing and Correcting Your Information

Under the Privacy Act 1988 (Cth), you have the right to:

• Request access to the personal information we hold about you
• Request correction of personal information that is inaccurate, out-of-date, incomplete, or misleading
• Request deletion of your personal information (subject to our legal obligations to retain certain records)
• Withdraw consent to marketing communications at any time

To exercise any of these rights, please contact us at info@trustloop.digital. We will respond within 30 days. We may need to verify your identity before processing your request.

8. Marketing Communications

If you have provided your email address to receive updates, you may unsubscribe at any time by clicking the unsubscribe link in any email we send, or by contacting us directly. We comply with the Spam Act 2003 (Cth) in all commercial electronic communications.

9. Cookies and Tracking Technologies

Our website uses session cookies to maintain your assessment progress. These cookies are essential to the operation of the service and are deleted when you close your browser or your session expires.

We do not use third-party advertising cookies or cross-site tracking technologies. We do not share browsing data with advertisers.

10. Links to Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to read their privacy policies before providing any personal information.

11. Children's Privacy

Our services are directed at business professionals and are not intended for use by individuals under the age of 18. We do not knowingly collect personal information from minors.

12. Complaints

If you believe we have breached the Australian Privacy Principles or this Privacy Policy, please contact us at info@trustloop.digital. We will investigate your complaint and respond within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):

• Website: www.oaic.gov.au
• Phone: 1300 363 992
• Post: GPO Box 5218, Sydney NSW 2001

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will post any changes on this page with an updated effective date. We encourage you to review this Policy periodically. Continued use of our services after any changes constitutes acceptance of the updated Policy.

14. Contact Us

For any questions, requests, or concerns regarding this Privacy Policy or our privacy practices, please contact us: